Welcome to 1stCollab! We’re an influencer marketing platform that manages the entire influencer campaign experience for you. We’re the best platform for:
Running your 1st influencer campaign. We built 1stCollab for users with no experience with influencer marketing (or even marketing!). Just let us know your messaging and the audience you want to target and we’ll take care of all the rest.
Experiment and learning. 1stCollab is built to help you test hypotheses around influencer marketing. We’ve made it easy to launch dozens of simultaneous experiments so test different creative, audiences, and creator populations so you can quickly see what’s working.
Scale out campaigns. The key to performance and meaningful learnings is to run your campaigns at scale. We’ve made it easy to run campaigns with thousands of creators, so you can focus on the strategy, while we take care of the execution.
Maximize performance. We use cutting edge machine learning to target the best performing and most relevant creators and negotiate the optimal prices for deliverables. The end result is that you’ll see better CPM, CAC, CPA or any other performance than any other way of running influencer marketing campaigns.
In this section, we’ll walk you through our campaign process as well as everything you need to know to get started with running a campaign.